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POLITECNICO DI MILANO. DESIGN DEPT. COMMUNICATION DESIGN RESEARCH GROUP. IDENTITY SYSTEMS / PACKAGING DESIGN

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Communication Elements

Use of texture and shapes
- identity by abstract shapes
- identity by textures and patterns
Use of colour
- identity by colour
- identity by system of colour
Use of illustration
Use of photography
Use of typography
- identity by typography
- typographical texture
Use of pictograms
- identity by pictograms
- instruction through pictograms
Use of structure
Surface Effects
- bubble
- corrugated
- debossed, embossed
- die cut
- fluorescent
- glittered
- glossy
- metallescent
- metallic
- mirrored
- opaque
- pearlescent
- rough
- smooth
- soft

Languages

Contamination
- unusual structural association
- unusual visual association
Moods and Trends
- classic
- contemporary
- eco-friendly
- fantastic, fairy
- hand-made
- high-tech
- historical, traditional
- infographics
- ironic
- luxury
- mass-market
- medical
- minimal
- natural
- pharmaceutical
- playful
- pop
- romantic
- transgressive
- well-being

Material Category

Materials

Morphology

Structure
- aerosol spray can
- bag
- basket
- blister-pack
- bottle
- box
- brick
- buckets
- can and tin
- cheer-pack
- clamshell
- cluster
- cup
- disc-case
- drum and keg
- flacon
- flow-pack
- folding carton
- gable top
- jar and pot
- other shapes
- pouch
- sachet
- shopping bag
- tetra-pack
- tray
- tube
- vial
- wrapper
Structural Components

Product Category

Food
Beverages
Nonfood

Project typology

InterventionTypology
Artefact Typology
Use destination

Target range

Target
- adults
- babies
- elder people
- kids
- men
- pets
- teens
- women

Transversal Themes

Accessibility
Extra-use
- arts and crafts
- packaging as a new medium
Information Design
Multisensoriality
Service
Special Packaging
Sustainability

126 results for: identity by photo

RESULTS PAGE: 1 2 3

thumbnails details list

ALNATURA SELÉCTION PREMIUM RANGE

CARREFOUR MARMELADA

CHOCOLATE RESERACH FACILITY

CHOCOLATE TEMPTATION

CLEARSPRING ORGANIC FRUIT PUREE DESERTS

COCA COLA HOLIDAY 2007

CONTAMINAZIONE ZERO GLUTINE

DON'T TOUCH! DANGER OF BURNING

DYNAMO SCORES A HATTRICK

ECOLOGICAL WINE

FARMERS MARKET PACKAGING

FIORI DA MANGIARE

GOLDEN ANDES DULCE DE LECHE

GREETINGS FROM WEHKAMP.NL

GRILLI DEL MULINO BIANCO

HÄAGEN-DAZS FIVE

HAMPSTEA TEA AND COFFEE

RESULTS PAGE: 1 2 3